Services Page
At the moment, I am debating whether or not I should set up a ‘Services’ page to detail some of the services that I have to offer.
I have been talking to a few people who have little to no idea of what it is that I do, and who have visited my site, and most of the questions I get about it are detailing what I am able to do in regards to websites, etc.
Now, I realize that a number of people who might happen by are going to know what they’re talking about and looking for; but I also believe that a huge number of potential clients out there aren’t going to know all of the details of what they’re going to need for a website, and what they would be able to get me to do.
I am not sure, as yet, how I will work this page into my site, but I think that I will end up posting one.

Bradley Peters said,
February 28, 2006 at 7:28 pm
I think this kind of thing is really tricky, but I can also see the benefit. When asked a question such as “what are you capable of doing?” I would tend to answer in technological terms. That is, I might list technologies and tools that I’m capable of applying to any problem. However, that will not really answer the actual questions your target audience here would be asking.
I would guess the actual questions they’re looking for answers to are: how can you help me and why should I hire you? There is also the issue (from your perspective) how do I create a need for my services in the mind of a visitor. Who may not know they’re looking for my kind of help. I’m having a little trouble expounding on the idea I have in my head here, but I hope you can figure out what I’m trying to say. ;-)
Anyway, a couple of thoughts came into my head when I read this post.
I think that a services page (in the straightforward sense) standing on its own may be useful. But, I’m also not sure what is the best way for you to fit it into your site. Regardless, it’s probably a good starting point for you to outline what you need to explain on your site.
One more concrete suggestion that I will make is to review your portfolio section in light of this question. Again, I’m stumbling around a bit looking for the right words. Right now your portfolio is very overview oriented, but I’m suggesting you considering making it more element related. That is, take something you’ve included there and look for parts that you can draw out and highlight. Obviously, these would be parts that help to explain something you can offer to potential customers.
Along the same lines, I suggest you think about your philosophy of design. In other words, if you’re given a set of design problems to solve you will mostly likely use some common principles and ideas in making decisions to solve them. This can be something you could (should?) work into your portfolio.
If I were you approaching this problem I would begin by developing an outline of your services (including technologies) and an outline of design principles. (I realize the latter may be difficult). Then I would review the existing parts of your site to seek out places to fit those details into. Then if there’s still some gaps I would start adding pages.
Of course, it’s your website so don’t break your head trying to do it my way. :-)
Bradley Peters said,
February 28, 2006 at 7:29 pm
Is it bad when the comment is longer than the post?
Chris said,
February 28, 2006 at 8:22 pm
No, just amusing. :)
Chris said,
March 5, 2006 at 10:43 am
I’ve posted a Service Packages page at http://www.chrisbraybrook.com/blog/packages for those interested in some basic quotes regarding the services that I have to offer.
It’s a work in progress, so don’t be surprised that there isn’t a whole lot there at the moment.